Simca Advertising Limited

08 May 2026 - 12 May 2026 Individual Category SME NSE

Min Investment

₹219600

Price Band

₹174-₹183

Issue Size

₹50.00 Cr

Lot Size

600 (per lot)

IPO Dates
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08 May 2026

Open Date

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12 May 2026

Close Date

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13 May 2026

Allotment Date

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15 May 2026

Listing Date

Know Before Investing

Strengths icon

  • Operates a network of over 100 media assets in high-traffic locations in Mumbai.
  • Offers a wide range of OOH formats, including billboards, transit media, and digital screens.
  • Provides integrated services combining advertising and real estate solutions.
  • Delivers end-to-end campaign management from planning to execution.
  • Uses digital and data-driven advertising for targeted and flexible campaigns.

Weaknesses icon

  • Business depends heavily on the OOH advertising industry and its growth trends.
  • Failure to adopt new technologies may reduce competitiveness and market share.
  • Ongoing tax-related proceedings involving the promoter may impact the company.
  • Revenue depends on the utilisation of advertising inventory and campaign demand.
  • Operations rely on third parties for site leasing, fabrication, and maintenance services.

About Simca Advertising Limited

Simca Advertising Limited operates in the out-of-home (OOH) advertising industry, providing media solutions that help brands promote their products and services in public spaces. The company offers a range of advertising formats, including hoardings, gantries, transit media such as buses and trains, kiosks, and digital screens. It designs and executes advertising campaigns tailored to client requirements and manages a network of media assets across key locations, primarily in Mumbai. The company also provides Digital OOH (DOOH) advertising, event-based promotions, and media buying services, including collaborations with advertising agencies for large-scale campaigns. Its revenue is primarily generated from the sale or leasing of advertising space on its media assets and through campaign execution services. Additionally, it is involved in real estate activities related to acquiring and managing properties used for advertising sites.

IPO Objectives

1. Purchase and installation of LED (“Light-emitting diode”) screens;

2. Funding for strategic collaboration with Capital World Media Services Private Limited (“CWM”) for monetization of 20 LED digital advertising screens;

3. Funding our incremental working capital requirements; and

4. General corporate purposes.

Company Promoters

Ashma Fahim Batliwala

Fahim Batliwala

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