10-Nov-2023
2 mins read
Dhanteras, also known as Dhanatrayodashi, is a revered Hindu festival celebrated on the thirteenth day of the Krishna Paksha in the month of Kartik. This day holds immense cultural and financial significance, marked by the tradition of buying gold and other precious metals.
Auspiciousness and Blessings
Dhanteras is believed to be the day when the Goddess of Wealth, Goddess Lakshmi, emerged from the ocean. Purchasing gold on this auspicious day is seen as a means to attract the blessings of Goddess Lakshmi, ushering in wealth and prosperity to the household.
Wealth Creation and Investment
Gold is considered a secure and reliable investment, with its value typically appreciating over time. Buying gold on Dhanteras is viewed as a smart financial decision, contributing to long-term wealth creation as gold prices tend to rise.
Cultural and Traditional Significance
Dhanteras hold deep cultural and traditional importance in Indian society. The act of buying gold on this day is thought to bring good luck and ward off negativity and is seen as a way of preserving cultural heritage and adhering to age-old traditions.
Jewellery and Adornment
In addition to its financial aspect, gold is cherished for its aesthetic beauty. Dhanteras offers an opportunity to acquire exquisitely crafted gold jewellery, symbolizing status, fashion, and elegance. Purchasing gold during this time allows individuals to celebrate beauty and style.
Gifting Tradition
Dhanteras is a time of celebration and togetherness. Purchasing gold on this auspicious day provides an opportunity to exchange thoughtful gifts with family and friends. Gold coins or jewellery make meaningful gifts that carry sentimental value and can be passed down through generations.
Emotional and Sentimental Value
Gold often holds sentimental value, reminding individuals of cherished memories, weddings, or special occasions. Buying gold on Dhanteras not only adds to one’s wealth but also holds emotional significance, making it a meaningful and heartfelt purchase.
Auspicious Timings for 2023
This year, Dhanteras falls on November 10, 2023. The Shubh Muhurat (timing) for buying gold on Dhanteras on November 10 starts from 12:35 pm to 01:57 pm.