About Ganesh Consumer Products Limited
Ganesh Consumer Products Limited, established in 2000 and headquartered in Kolkata, West Bengal, is a well-known FMCG player in Eastern India, particularly recognised for its wheat-based offerings such as maida, sooji, and dalia. The company has built a diverse product basket that spans staple food products, including whole wheat flour, value-added flours (maida, sooji, besan), instant food mixes, spices, ethnic snacks, and specialty flours like singhara and bajri. Its flagship brand, “Ganesh”, has become a household name, catering to consumers with a broad range of products. Over the last three years, the company has launched 11 new products and 94 SKUs, expanding into spices, ethnic snacks, and various sattu-based offerings. In FY25, the B2C segment contributed nearly 77% of total revenue, while the rest came from B2B sales to FMCG companies, HoReCa businesses, local retailers, and by-products such as wheat bran used in cattle feed. The company’s distribution network is extensive, comprising 28 carrying and forwarding (C&F) agents, 9 super stockists, and 972 distributors that cater to the general trade channel. As of March 31, 2025, Ganesh Consumer Products offered 42 products across 232 SKUs. The company employs 206 permanent staff members as of March 31, 2025.
